PROJECT OVERVIEW · AI-assisted video production
A vertical AI-assisted reel for Borzoo.fit, using the brand character to deliver the message “Choose strength, not smoke.”
- Brand or organisation
- Borzoo.fit
- Project year
- 2026
- My contribution
- Concept, generation, edit
- Project duration
- 4 days
Presentation format
Reel
1080 × 1920
Tools used
- Runway
- Kling
- ElevenLabs
- Premiere Pro
The campaign message needs to read clearly within a short vertical video while keeping the brand character recognisable.
The sequence centres on a single message, with the character, generated scenes and edit supporting that focus.
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